TEMPE, AZ – (May 12, 2008) – According to the Federal Trade Commission, Massachusetts ranks 23rd in the United States in identity theft complaints. Last year, identity theft increased on a national average of 1%. Identity theft is one of the fastest growing crimes in the United States, costing Americans $1.2 billion annually. Now AAA Pioneer Valley is offering proactive solution to the problem.
“AAA Pioneer Valley commits to providing safety and security to travelers”, says Sandra Marsian, Vice President of Marketing & Public Relations. “We are pleased to offer our members another step of protection with LifeLock’s identity theft protection.”
AAA Pioneer Valley, headquartered in Western Massachusetts, with over 173,000 members, has decided to offer its members the LifeLock identity theft protection service immediately via AAA’s Show Your Card and Save program. LifeLock is the nation’s first and only identity theft protection service and backs it up with a $1 million service guarantee.
“We are very excited about the opportunity to protect anyone associated with AAA Pioneer Valley from the problems associated with identity theft,” said CEO Todd Davis. “The state has seen its fair share of data breaches over the past year, so this partnership could really help some individuals who are at a critical point of deciding the best course of action in regards to protection options.”
As the industry leader in identity theft protection, LifeLock requests on behalf of its clients that the national credit bureaus place fraud alerts on its members’ credit files, and requests that members’ names be removed from pre-approved credit card offer and junk mail lists. It is backed by a $1 million service guarantee. In addition to the proactive identity theft protection measures provided by LifeLock, members are also entitled to LifeLock’s WalletLock™ service. WalletLock works to cancel and replace all documents and personal identifying information inside a wallet if it is lost or stolen.
About LifeLock®
Famous for its CEO giving out his Social Security Number in advertising and national press, the company is experiencing strong growth. Located in a secure facility in Tempe, Arizona, LifeLock® (www.lifelock.com) is a private company backed by Goldman Sachs, Kleiner Perkins Caufield and Byers, as well as Bessemer Venture Partners. Winner of the 2007 American Business Award for the Best Radio Advertising Campaign, LifeLock was a finalist for 10 other ABA awards, including Best New Company and Best New Product/Service. Recently the company was named recipient of the Red Herring 100 Global Award as one of the Top 100 start-up’s in the world.
About AAA
As North America's largest motoring and leisure travel organization, AAA Pioneer Valley provides over 173,000 members with travel, insurance, financial and automotive-related services. Since it’s founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com